The popularity of Roy Rogers and Dale Evans in the 1940s, 50s and 60s was amazing. Every afternoon millions of youngsters rushed home from grade school and then sat glued to their TV screens as their heroes of "The Roy Rogers Show", with co-star Pat Brady, and his dog Bullet rode through yet another western adventure. Roy and Dale once received over 78,000 pieces of fan mail in a single month. They were simply the most popular Hollywood cowboy and cowgirl the world has ever known.

And their adoring fans showed their adulation by purchasing anything marked with Roy's name, and merchandisers knew it. There where pearl handled cap pistols with leather holsters, cowboy hats, cereal premiums, comic books, Little Golden books, lunch boxes, trading cards, alarm clocks, lamps, bedspreads and endless parade of plastic cowboy figures.

Today those logo items are cherished and sought after by enthusiasts around the world. The market for Hollywood cowboy collectibles has become very active, as many of the same fans that grew up with Roy and Dale as their cowboy heroes in the fifties are now avid collectors. Add to that, the fact that many of those same items are now truly rare, and you can see why collecting vintage Roy Rogers and Dale Evans merchandise has become a smart collectible investment area.

Prices - Vintage Roy Rogers Collectibles

As is true of all collectibles the "law of supply and demand" controls prices, and Roy's collectibles are no exception. Some of the more common items, such as records and coloring books can readily be found for under $50, while the harder to find collectibles like the 1958 three gun double holster set have been known to command prices over $1000, in excellent condition.

One of the easiest ways to get an idea of the value of a particular collectible item, or to find out how much yours may be worth, is to see if any others like it have sold recently on eBay. And if so at what price? Do this by going to EBAY HERE and clicking on the 'advanced search' button at the top of the menu bar. This will bring you to a more detailed search screen. Enter your Roy Rogers collectible description, such as "Marx Roy Rogers truck " then check the 'completed listings only' box and hit enter. This will bring up a list of all items that fit your description sold on eBay during the last month with the prices they sold for. (PLEASE NOTE: You must be a logged in member of eBay to use this feature. If you are not a member, sign up is FREE and you can do it HERE)

Time: ending soonest----------------------Price: highest first Price: lowest first Time: ending soonest Time: newly listed

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